About Formassista

Our approach, our method, and the people who support those who want to build their independent assistant business.

We are confident that you will love working with us!

We are delighted to introduce you to our talented group. We are fortunate to work with passionate speakers, experienced professionals and business leaders .

They add real value to our training by combining theory and practice for solid learning.

You are sure to finish your course with the skills necessary to succeed professionally.

L'équipe Formassista, formateurs et intervenants en création d'activité d'assistante indépendante

Building an independent assistant business that fits real life

Setting up your company can take a few days.

Building a business that can find clients, generate consistent income, and find its place in your life takes more.

That’s exactly why Formassista exists.

We support people who want to become independent assistants, but our ambition doesn’t stop at setting up a micro-business.

Our job is to help you turn your experience, your skills, and your project into a business that clients understand, need, and that you can actually sustain over time.

Being a good assistant isn't enough to become an independent who makes a living from it

When you’re an employee, your company finds the clients, defines the services, sets the prices, organizes the work, and assigns you missions.

When you become independent, a new part of the job begins.

You have to decide what you’re going to offer.

To whom.

At what price.

You have to learn to talk about your work, make yourself visible, meet prospects, sell your services, and then build client loyalty.

You also have to check that the whole thing works economically and stays compatible with the daily life you want to build.

These are new skills. They can be learned.

And that’s where we come in.

Our ambition: help you build a business that works for your clients, your income, and your life

We don’t believe there’s only one right way to become an independent assistant.

Some want to work remotely, others want to stay closely connected to their clients.

Some are looking for a few regular clients. Others prefer to take on many different missions.

Some are starting out after twenty years of experience in assistant work. Others arrive with strong sector-specific expertise they want to turn into a business.

So the right business isn’t the one that looks like your neighbor’s, or what you see on social media.

It’s the one whose model matches your skills, your market, your financial needs, and the life you want to lead.

That’s why we always start with your project before talking about a logo, a legal structure, or social media.

Building your project before creating your company

Over the years and the projects we’ve supported, a fairly simple path has emerged.

1. Starting with you

Your professional experience isn’t a minor detail of your project. It’s often its raw material.

  • What do you like doing?
  • What are you actually good at?
  • What professional environments do you know?
  • What kinds of business leaders or companies do you want to work with?
  • And above all: what place do you want work to have in your new life?

These questions let you build a business based on your reality, rather than trying to fit into an already-made model.

2. Turning your skills into an offer clients understand

Knowing how to do a lot of things doesn’t yet make an offer.

A client needs to be able to understand what you can take on, why it’s useful to them, and in what situation they should call on you.

So we work on your services, your potential clients, your market, your differentiation, and how to clearly present your value.

The goal isn’t to invent a sales persona.

It’s to make your experience understandable and “buyable.”

3. Checking that the project can work financially

Loving your work isn’t enough to pay your bills.

Before you launch, you need to look at the numbers.

  • What income do you need?
  • How many hours do you want to work?
  • What revenue does your business need to generate?
  • What rates are consistent with that equation?
  • How many clients or missions does it take to get there?

A business built in your image also needs to be a financially realistic business.

We’d rather ask these questions before launch than discover them a few months later.

4. Making yourself visible to the right people

An excellent service that no one knows exists is still an excellent service with no clients.

But being visible doesn’t necessarily mean posting on social media every day.

Depending on your project, your clients might come from your professional network, partners, local businesses, LinkedIn, direct outreach, referrals, or several of these channels at once.

We help you choose the methods that make sense for your business, rather than copying a one-size-fits-all marketing formula.

5. Learning to go get your clients

This is often the part people would rather avoid.

Yet at the start, finding clients is part of being an entrepreneur.

Prospecting doesn’t mean pestering strangers.

It means identifying businesses you can genuinely bring something to, starting a conversation, understanding their needs, and letting them decide whether your solution is right for them.

This sales skill is developed just like any other.

6. Building a daily routine you can actually sustain

Signing your first client is an important milestone.

It’s not the finish line.

You then need to organize your missions, set aside time to grow the business, retain clients, track your numbers, keep learning, and make sure the independence you wanted doesn’t just become a job that’s even more consuming than your last one.

We want to help you build a business that can last, not just help you succeed at launch.

No magic promise

We could promise you that a few weeks of training are enough to live comfortably from your business.

That wouldn’t be honest.

The number of clients you’ll find, the revenue you’ll generate, and the time it takes to build your business depend on many factors: your experience, your offer, your market, your availability, your sales efforts, and the decisions you make.

What we can commit to, however, is what’s within our control.

Giving you a method.

Helping you ask the right questions.

Confronting you with the reality of your market.

Getting you to work on your own project.

Passing on concrete tools.

And helping you move forward with more clarity, method, and independence.

We teach a trade we know

Formassista was born from the field.

Our instructors don’t discover entrepreneurship from a training manual. They work, or have worked, in the trades and skills they teach.

Manon Guilloteau has been an independent assistant since 2014. She created Formassista and has spent several years supporting people who, in turn, want to build their own business.

Working alongside her are professionals specialized in business creation, prospecting, communication, tenders, digital tools, and the skills an independent assistant may need as their business grows.

This diversity matters: starting your business doesn’t require knowing everything from day one, but knowing what to work on at the right time.

You don't need to become someone else to become an entrepreneur

You probably already have far more experience, skills, ways of working, and knowledge of the professional world than you realize.

Our role isn’t to replace them.

It’s to help you look at them differently and gradually turn them into a business.

A business with a clear offer.

Clients it brings real value to.

A business model you understand.

A way of finding new missions.

And an organization that stays true to the reason you chose independence in the first place.

That’s the kind of business we want to help you build.

Meet the team

Pascal ALBESSARD

For 35 years, Pascale has supported businesses in preparing and responding to public tenders, expertise she still applies daily with her clients today.

Certified in Administrative Management of Public Procurement Responses, she is equally at home with the requirements of tender files and the operational realities of handling them.

A trainer for over 5 years, she works with Formassista to pass on concrete methods drawn directly from her hands-on experience.

Our Team

A dedicated group of experts passionate about supporting your journey. Our team combines experience, care, and commitment to help you achieve your goals. 

Team information coming soon
Audrey Pinel, assistante de Formassista, assistante indépendante spécialisée depuis 2022 et intervenante coach en création

Passion Is What Drives Us

We’re not just determined about doing great work.
We also love doing it.

Our Experience Is Your Advantage

Hear what our incredible customers have to say!

Very good experience! Thank you for this team of professionals who provide personalized support to an audience with varied expectations. Our employee was able to benefit from support tailored to her needs.

Paule Bouithy

As a subcontractor, it is a pleasure to work with FormAssista. Trainers and learners are perfectly supervised and supported. Every question results in an answer, listening and trust are the pillars of collaboration. The learner is at the heart of the training and everyone contributes to providing their expertise in a balanced manner. It is an excellent training center.

Stéphanie Dumas

I did the business creation training and Laure and Manon were great, they answered all my questions and by the end of the training I had all the cards in hand to get off to a good start. They are professional, they know their job and this training is more than complete. I was hesitant to start but the training is covered by the CPF and I absolutely do not regret having registered, quite the contrary. If you need to do training for your company, I recommend FormAssista without any hesitation.

Marie-Laure Capizzi

This training is very rich in information and covers step by step the steps to take to start with peace of mind as an independent secretary. I really appreciated that the trainers shared their experience with us and allowed us to have a very realistic vision of the profession. I recommend this training without hesitation!

Claire P.

The Business Creation training is suitable for anyone with a project. The content and assessment exercises are of good quality. The trainers are very available and friendly, which facilitates discussions during the training course. I congratulate them for this initiative to pass on their knowledge to future telesecretaries!

Cathy Chicard

I followed the training to create an independent secretary business (funded by my CPF) and I am fully satisfied with it. The trainers are very professional and very pleasant. The supports are of quality and well structured. It was a real plus before starting my adventure as a micro-entrepreneur. I thank them very much! I recommend!

Ni Ni

I did the independent secretary training in September, I recommend it to anyone wanting to become an independent secretary. I really recommend doing it before starting. It is a complete training course which is done in small groups over a week and the trainers answer all our questions and give us very good advice. They are very professional. Don’t hesitate to contact them or visit their site!

Potier romain Et Elise

The “creation of a special independent secretary business” training is very comprehensive. All stages of this creation are studied. This training exceeded my expectations. The trainers, Manon and Laure, are kind and very professional. I am more than motivated to create my micro business. Basically THANK YOU very much.

Sonia

I wanted to thank Laure and Manon who are great trainers: welcoming, smiling, professional, competent and educational! Very comprehensive training which gives us all the keys to fully succeed in our project. Thank you again for your help, guidance and support. I recommended their training organization without hesitation.

Marion Baux

It is a very complete and well-structured training course on the profession of independent administrative assistant. This training with its limited number of participants (max 6 trainees) allows for individualization and very constructive exchanges, with two competent and professional trainers. I recommend this training.

Vidal Françoise

I highly recommend the independent secretary training, it is very comprehensive and, as far as I am concerned, essential to be able to launch this project and thus approach all the stages of creating a business more calmly. The trainers Manon and Laure are really nice, attentive, good advice

Del Del

I took the social media training in September. The trainer is top notch, educational, caring, the teaching will help me find clients. Serious organization, I recommend!

Georges-Alain Guilloteau

This training is essential. It's a gold mine! Before starting a business, we ask ourselves all kinds of questions to which we don't know where to find the answers! I am delighted to have participated in this training. In addition, Laure and Manon are adorable and are there for you. So if like me, you don't have the answers to all your questions: don't waste another moment, register!

Valérie Valérie

I participated in the training on cloud tools and I learned a lot of things that will greatly simplify the way I work. Stéphanie, the trainer, is very educational and attentive. We were able to deviate a little on other subjects that concerned me. I highly recommend.

Caroline Morello

I recommend the formAssista training, Laure and Manon are very professional and attentive. They have carried out very very complete training, they give you all the cards to get started. I highly recommend their training! Don't hesitate!

Ana Virriot

Training that is well worth doing. The answers were provided clearly, I arrived with a lot of questions and the answers were in the materials. Thanks to our two great trainers, who continue to follow their trainees once the training is over.

Maëva Christin

I followed two training courses in January. The team is very professional, the topics covered are very enriching for those who want to become self-employed. Thanks to Manon and Laure for their good humor and their professionalism, see you soon 😉

Déborah Martin

Very practical training. Comes with training support. This allows you to always be supported even after days of training. The trainers are very serious and answer all questions. Very satisfying.

Evelyne Smite

I followed the training to become an independent assistant. I have no regrets and found all the answers to my questions there. Trainers available and very professional. I recommend this organization +++

Mamady Dembélé

Excellent training, very well explained, which motivates even more. It provides all the answers to the questions and provides excellent foundations for getting started.

Jerome borel

Two very pleasant and very competent trainers. Complete training which helps to see things more clearly, for my part I finally know where to start and even more!

Audrey Caro

Very good training, complete and enriching with two caring, kind, professional and educational trainers. I recommend 100%

Charlotte Lamothe

Best training and trainers! Very qualitative exchanges and support which go beyond my expectations.

Khadia Sam

I followed the call for tenders training. Great, I highly recommend it.

Emilie Cottret

THANKS ! We are happy that our programs helped you with your project. Sincerely The Formassista team

Turpin C

Thank you for your trust, thank you for your opinion. We are very careful to offer programs that help people get started or learn a more technical aspect of their profession. Looking forward to hearing from you and especially as your business grows. Sincerely The Formassista team

Secrétariat Ateliers Des Arts Céramiques

Formassista was essential to getting my business off the ground. I appreciated the different training courses offered, which are all very complementary and, I think, necessary to start my project in the best possible conditions. My first meeting with Didier let me correctly pinpoint my training needs. He managed to schedule the different training sessions around my availability, and I'm very grateful to him for that!

Vanessa T.

People Who Love Our Place

Discover how our resources and support have helped others transform their careers and achieve their goals. Real stories, real success, and real growth — all thanks to Formassista.

Reach Out to Us

Have questions or need guidance? We’re here to help! Reach out to us and let’s work together to support your journey toward success.