Your tailor-made market study, 10x faster

The first essential step for the success of your project

This story could soon be yours📜

This is Anaïs’ story. Anaïs is a dynamic young woman ready to launch herself into the world of entrepreneurship as an independent administrative assistant . Like many entrepreneurs, Anaïs begins her project with a lot of enthusiasm , but also with a lot of questions : How to organize your business remotely? Where to find your first customers?

For her project, Anaïs is supported by France Travail. Her advisor recommends that she send out a questionnaire by email to her prospects.

“I admit that doing a questionnaire by email discourages me a little… I had already done a questionnaire and I had very few responses.”

Following this traditional method, the answers are rare . And she realizes that this approach is not effective . She feels stuck and she begins to doubt her ability to achieve her goals.

That’s when Anaïs crosses paths with Didier and FormAssista. Didier gives her some very important advice: selling your services is not the key, what customers are really looking for is a trustworthy person to help them with their daily questions.

Anaïs then adopted a new strategy : meeting her future clients in person. Thanks to the Smappen map that Didier provided her? Anaïs was able to determine her prospecting area around her home, accessible within a 25-minute drive.

Do you recognize yourself in Anaïs’ story? Discover all our solutions to create your market research file . You will find the necessary tools to get off to a good start , with tailored advice and an approved methodology . Don’t let questions and doubts hold you back, and start your own story today .

Why is a market study essential for your project?

Understanding demand and the market

The demand for your product or service will define the future of your business. You need to learn about the trends and characteristics of your niche. Independent market research allows you to anticipate the behavior of your consumers and competitors. Thus, you can adapt your offers accordingly.

Identify your customers

You will be able to segment your market according to different criteria: sectors of activity, number of employees, services, turnover, etc. You will thus understand their specific needs and propose better solutions.

Analyze the competition

A market study will allow you to evaluate direct and indirect competition. You will seek to know their positioning, their strengths, their weaknesses, their marketing strategies, their prices… And thus identify opportunities to offer a unique value proposition.

Making the right choices

Your market research will provide you with objective information about your market. You will be able to make informed decisions about the development of your services, marketing strategies, distribution channels, prices… And you reduce uncertainties.

Your market study made easy✨

You’re ready to start your new business, but you’re facing a mountain of uncertainty. You don’t know where to start to understand your market and identify your potential customers.

Every day that goes by without effective market research is a missed opportunity. You’re making decisions based on assumptions, not hard data. And that’s costing your project dearly.

Like you, Anaïs was lost at the beginning of her journey. She had tried to understand her market by herself…but it didn’t bear fruit. Then, we sent her her tailor-made Smappen report.

Thanks to this report, Anaïs was able to obtain detailed data on her catchment area , identify the companies to target and understand the specific needs of her future customers.

Imagine yourself in the same situation. With Smappen , you have all the information you need to succeed . You will know exactly where to focus your efforts , which companies to approach and how to adapt your offer to the needs of the market.

Smappen ‘s tailor-made reports offer you immediate access to precise and personalized market analyses.

Thanks to our partnership with Smappen , no subscription is required. You just need to send us your search criteria. We’ll take care of the rest.

Unlock Precision Insights

Tailored Data, Targeted Reach, and Comprehensive Reports to Drive Your Success

Your cards

Create your catchment area flexibly and precisely in relation to your geographic area

Your data

Choose your targets and access data on the population and businesses

Your report

A comprehensive 24-page report, your catchment area, population and target data

Your tailor-made report

The content of your market research report

Your local market

Your population data

Your target businesses and services

The 3 market study documents

No. 1

The methodology

25+ pages prepared and organized, and ready to use They detail all the steps of a market study and you have a complete working document to start your study.
This is a methodology to guide your thinking and facilitate the writing of your strategy, we help you create your document.

No. 2

The sources

Are you lacking information to finalize your market research? We offer you 20 sources on which you can rely to find the information you need.

No. 3

Tthe example

A complete and detailed example of a market study carried out in immersion. It is 80+ pages of document that explain in detail the step-by-step methodology that we used. You will find the information that we collected, the questions that we asked, the analyses that we conducted, the results of the questionnaire and our final decision .

Our offers for market research

We are with you to help you succeed in building your market study . Our commitment is not to leave you with a half-finished document. We will go all the way with you!

DISCOVERY

An idea of your market

19 €

Get Started

1 simulation

BESTSELLER

ESSENTIAL

The essential elements

29 €

Get Started

3 simulations

PREMIUM

A solid market study

49 €

Get Started

5 simulations

CUSTOM MADE

Professional support

300 €

Get Started

♾️ simulations

full reports
local markets
customer targets
25+ pages of methodology
20 essential sources
80+ pages of sample market research
4 hours of private coaching and advice to carry out your market study together

Passion Is What Drives Us

We’re not just determined about doing great work.
We also love doing it.

Our Experience Is Your Advantage

Hear what our incredible customers have to say!

Very good experience! Thank you for this team of professionals who provide personalized support to an audience with varied expectations. Our employee was able to benefit from support tailored to her needs.

Paule Bouithy

As a subcontractor, it is a pleasure to work with FormAssista. Trainers and learners are perfectly supervised and supported. Every question results in an answer, listening and trust are the pillars of collaboration. The learner is at the heart of the training and everyone contributes to providing their expertise in a balanced manner. It is an excellent training center.

Stéphanie Dumas

I did the business creation training and Laure and Manon were great, they answered all my questions and by the end of the training I had all the cards in hand to get off to a good start. They are professional, they know their job and this training is more than complete. I was hesitant to start but the training is covered by the CPF and I absolutely do not regret having registered, quite the contrary. If you need to do training for your company, I recommend FormAssista without any hesitation.

Marie-Laure Capizzi

This training is very rich in information and covers step by step the steps to take to start with peace of mind as an independent secretary. I really appreciated that the trainers shared their experience with us and allowed us to have a very realistic vision of the profession. I recommend this training without hesitation!

Claire P.

The Business Creation training is suitable for anyone with a project. The content and assessment exercises are of good quality. The trainers are very available and friendly, which facilitates discussions during the training course. I congratulate them for this initiative to pass on their knowledge to future telesecretaries!

Cathy Chicard

I followed the training to create an independent secretary business (funded by my CPF) and I am fully satisfied with it. The trainers are very professional and very pleasant. The supports are of quality and well structured. It was a real plus before starting my adventure as a micro-entrepreneur. I thank them very much! I recommend!

Ni Ni

I did the independent secretary training in September, I recommend it to anyone wanting to become an independent secretary. I really recommend doing it before starting. It is a complete training course which is done in small groups over a week and the trainers answer all our questions and give us very good advice. They are very professional. Don’t hesitate to contact them or visit their site!

Potier romain Et Elise

The “creation of a special independent secretary business” training is very comprehensive. All stages of this creation are studied. This training exceeded my expectations. The trainers, Manon and Laure, are kind and very professional. I am more than motivated to create my micro business. Basically THANK YOU very much.

Sonia

I wanted to thank Laure and Manon who are great trainers: welcoming, smiling, professional, competent and educational! Very comprehensive training which gives us all the keys to fully succeed in our project. Thank you again for your help, guidance and support. I recommended their training organization without hesitation.

Marion Baux

It is a very complete and well-structured training course on the profession of independent administrative assistant. This training with its limited number of participants (max 6 trainees) allows for individualization and very constructive exchanges, with two competent and professional trainers. I recommend this training.

Vidal Françoise

I highly recommend the independent secretary training, it is very comprehensive and, as far as I am concerned, essential to be able to launch this project and thus approach all the stages of creating a business more calmly. The trainers Manon and Laure are really nice, attentive, good advice

Del Del

I took the social media training in September. The trainer is top notch, educational, caring, the teaching will help me find clients. Serious organization, I recommend!

Georges-Alain Guilloteau

This training is essential. It's a gold mine! Before starting a business, we ask ourselves all kinds of questions to which we don't know where to find the answers! I am delighted to have participated in this training. In addition, Laure and Manon are adorable and are there for you. So if like me, you don't have the answers to all your questions: don't waste another moment, register!

Valérie Valérie

I participated in the training on cloud tools and I learned a lot of things that will greatly simplify the way I work. Stéphanie, the trainer, is very educational and attentive. We were able to deviate a little on other subjects that concerned me. I highly recommend.

Caroline Morello

I recommend the formAssista training, Laure and Manon are very professional and attentive. They have carried out very very complete training, they give you all the cards to get started. I highly recommend their training! Don't hesitate!

Ana Virriot

Training that is well worth doing. The answers were provided clearly, I arrived with a lot of questions and the answers were in the materials. Thanks to our two great trainers, who continue to follow their trainees once the training is over.

Maëva Christin

I followed two training courses in January. The team is very professional, the topics covered are very enriching for those who want to become self-employed. Thanks to Manon and Laure for their good humor and their professionalism, see you soon 😉

Déborah Martin

Very practical training. Comes with training support. This allows you to always be supported even after days of training. The trainers are very serious and answer all questions. Very satisfying.

Evelyne Smite

I followed the training to become an independent assistant. I have no regrets and found all the answers to my questions there. Trainers available and very professional. I recommend this organization +++

Mamady Dembélé

Excellent training, very well explained, which motivates even more. It provides all the answers to the questions and provides excellent foundations for getting started.

Jerome borel

Two very pleasant and very competent trainers. Complete training which helps to see things more clearly, for my part I finally know where to start and even more!

Audrey Caro

Very good training, complete and enriching with two caring, kind, professional and educational trainers. I recommend 100%

Charlotte Lamothe

Best training and trainers! Very qualitative exchanges and support which go beyond my expectations.

Khadia Sam

I followed the call for tenders training. Great, I highly recommend it.

Emilie Cottret

THANKS ! We are happy that our programs helped you with your project. Sincerely The Formassista team

Turpin C

Thank you for your trust, thank you for your opinion. We are very careful to offer programs that help people get started or learn a more technical aspect of their profession. Looking forward to hearing from you and especially as your business grows. Sincerely The Formassista team

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